Lead Management

Nurture leads through to close. 

Marketers are being asked to drive actions and outcomes deeper into the marketing funnel. It is no longer enough to generate leads through a website, content downloads, events, and incoming phone calls. Our marketing agency Vaughan and Social Media Management Vaughan team is equipped to help you score, nurture, and qualify leads before delivering them to sales. This is done by:

  • Aligning content marketing tactics with the buying cycle.
  • Automating follow-up communications.
  • Tweak activities based on performance and lead responses.
  • Closing the loop and understanding how each tactic impacts the bottom line.
  • Ensuring a smooth handoff between marketing and sales.

Why Hire Phoenix Agency?

  • Our marketing agency Vaughan team will employ marketing tactics and strategy in order to discover leads, nurture them, and turn them into sales.
  • Our team is good at grabbing the public attention and holding it.
  • Our lead services partners bring potential customers into direct contact with your sales department.

The Benefits of Leads.

When lead services and traditional marketing strategies work together, they are able to provide each other with a balanced marketing effort. The marketing side of the equation helps develop a brand while a lead service helps close sales by providing businesses with the leads that are already seeking services and prepped to buy.

At Phoenix Agency, the best digital marketing agency in Vaughan, we provide engaging Inbound marketing services in order to get your business recognized and close sales. We do this through the creation of:

  • Blog posts
  • Social media
  • Infographics
  • White papers
  • Email newsletters
  • And other content that people actually want to read.

SEO (Search Engine Optimization), paid discovery, and paid search help people find marketer’s content so the goal is always to generate content that will get links. When your content is engaging enough, interacted with, read, and shared, it is a sign of successful marketing and appropriate, strong content. This all comes down to lead management though and without lead services, it would be difficult to achieve any of the things mentioned above. A lead service delivers an interested public who are primed to buy and closing sales, generating success and amplifying the success rate of any kind of marketing done.

Lead services are gaining popularity due to their unique ability to plug a business right into its marketplace. Here are the 5 best reasons to utilize a lead service:

  • Wider access to a pool of clients who are ready to purchase.
  • Aggressive marketing tool.
  • A lower initial investment that promises a higher possible return.
  • Avoiding the “something for nothing” marketing that comes with standard advertisements.
  • Receiving increased visibility to the marketplace and opportunities for word of mouth references.

Lead service prices can vary. Many offer a variety of options from multiple lead deliveries, to exclusive leads, to generating only a set number of leads per month. The prices are often commensurate with the type of service. As with any type of marketplace, value is often weighed against cost. The lower the cost, the lower the value. However, a lead service is a great complement to a strong advertising culture for a business to flourish within. Phoenix Agency can help you generate and manage your leads and lead you to closing more sales.

                                                     Samples of Our Success

Implement a Sampling Program and Identify New Markets (Kisko Freezies)

Develop an Online Community for an Association (Knights of Columbus)

Own Your Community (Rugcutterz Danz Artz)