January 19, 2021

Open Letter To Business Owners Whose Businesses Have Been Affected by COVID-19

Planning for recovery:

How to identify campaigns with the greatest probability of impacting your business results in the next 90 days in the wake of COVID-19

Dear Business Owner,

During the past 11 months and for many months to follow, COVID-19 has and will continue to cause havoc amongst businesses. As a business owner we are faced with lots of uncertainty; are customers going to return; will projects that were put on hold resume again; will we still be in business; what will our new business model look like; will we have new competitors; will our existing competitors still be in business?

The Canadian economy has taken a hit. Consumer confusion around business shutdowns, is confusing to say the least. You will need to plan how your business will restart, and determine which strategies will have the greatest probability of impacting your business results in the next 90 days in the wake of COVID-19.

Perfect Time to Push the Restart Button

My name is Ross Marin and l am the Senior Strategist at Phoenix Agency. For the past forty years l have collaborated and strategized with some of the world’s largest businesses and have been directly responsible for helping my clients sell billions of dollars worth of products and services.

Throughout these years, I have gone through many trying times; the severe global economic recession of the early 1980s; the savings and loans crisis that took place throughout the 1980s and even into the early 1990s; the stock market crash of 1987; the dotcom bubble crash in 2000; the global financial crisis of 2008 and now COVID-19.

When all these crises came to an end, the outcome was the same every time. The critical steps taken to reposition our business allowed us to strengthen our foundation so when things did return to normal, we were running while our competitors were still trying to figure out what to do.

Make a decision. Commit to it. Stick it through!

This time around, Phoenix Agency wants to put our strategy to the test. We are already working on our next book; What l did to get my business up and running within the first 90 days after COVID-19, the worst pandemic to date. We’re looking to work exclusively with 12 businesses who’ll provide a testimony on how we got them restarted within the first 90 days.

My team and l are committed to applying everything we’ve learned during our tribulations to work exclusively with these 12 businesses.

Because our work is Guaranteed, we’re NOT looking for the first 12 businesses who reply. Your business must fall within either of these two criteria’s: existing revenue in the 3.5 to 5-million-dollar range and/ or spending $5,000 + monthly on marketing.

After we complete a six-step Business Diagnostic of your business, your industry and your competitors, our marketing professionals, led by Ross Marin will devise a framework and focus to help you prioritize your marketing goals and identify measurable, attainable, and above all, actionable campaigns with the greatest probability of impacting business results in the first 90 days after COVID-19.

Our proven six-step Business Diagnostic concept was born from three simple questions:

What if we could accelerate success?

What if we could transform marketing performance in 90 days?

What if we could spend less time planning and more time doing?

These are unprecedented times. We know that as a business owner, it is understandable to feel skeptical and fearful of trusting your business with a new team. The difference with Phoenix Agency is that since 1982, we have been the go-to business marketing expert for clients. We have created a track record of successful marketing plans for many different types of businesses and industries due to our passion, dedication and experience.

We recognize that your success is our success, so our team of marketing professionals and account managers work directly with you in order to take positive and proactive steps to grow your business. In addition to this, we are so confident in our capabilities that we are the only digital marketing agency that offers a Guarantee—if our strategy has not yet reached its’ true potential within the agreed upon time frame, we will continue to work for free until it does, we’ll even pay for the ads. Allow us to take the burden of working on your business off your shoulders so that you can work in it. All it takes on your end is to be brave enough to take a new risk with your marketing, guided by Ross Marin, a leading industry professional.

“If our strategy has not yet reached its’ true potential within the agreed upon time frame, we will continue to work for free until it does, we’ll even pay for the ads.”

Our techniques have been tested, tried and proven to work because we know the secret: marketing isn’t just about getting the word out there—it’s about making people want to listen and respond.

If your business has been affected by COVID-19, the next 90 days is important! If you are interested in becoming one of the 12 exclusive businesses we work with, please reach out to me by email right away at ross@phoenixagency.ca

P.S. To talk to someone on my team to see if this is the right fit for you, text the word Restart to 416.801.0677